Lucky Charms is Getting In on the Unicorn Trend
Unicorn lovers, your dreams are about to come true. A mythical ’mallow will soon be in your cereal bowl.
After announcing the hourglass marshmallow’s retirement earlier this month, the colorful unicorn joins Lucky Charms’ magical marshmallow blend.
“Our goal is to not only create a cereal that families and cereal fans will love and enjoy, but to inspire magical possibilities and help spark imagination and fun no matter what the age,” said Josh DeWitt, marketing manager of Lucky Charms.
“That’s why, after 10 years, we decided to introduce a new charm with the help of the keepers of magic themselves – kids. They spoke, and after hearing their love for the magical unicorn, we listened,” DeWitt added in a press release.
This gives a whole new meaning to the cereal’s “Magically delicious” tagline.
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